Webhooks are automated messages that notify external applications when specific events occur in your platform. Instead of repeatedly checking for updates, webhooks push real-time data to your designated endpoints the moment something happens—like creating a new list or deleting an entry. This enables seamless integration between your platform and other tools in your technology stack.

Accessing Your Webhooks

Navigate to the webhooks section in the portal to find four main areas:

• Endpoints – Configure URLs to receive notifications
• Event Catalog – View all available event types
• Logs – Monitor webhook deliveries
• Activity – Track usage patterns

Available Events

The platform currently supports webhooks for list management operations:

• list.alert – General list notifications
• list.created – New publisher domain list added
• list.deleted – Publisher domain list removed
• list.entry.created – New entry added to a list
• list.entry.deleted – Entry removed from a list

For example, when a new list is created, the webhook could automatically update your CRM’s targeting parameters or notify your team via Slack. The list.entry.created event might sync new entries directly to your data warehouse, keeping your analytics current without manual transfers.

Getting Started

Add your endpoint URL in the Endpoints tab, select which events to subscribe to from the Event Catalog, and your application will begin receiving real-time notifications. Use the Logs and Activity sections to monitor delivery success and troubleshoot any issues.

Additional event types will be added in future releases to expand integration capabilities.