New Research: 

How to Know If Your Instream Video Buy Is Really Instream Learn More

Find what's actually
on the open web.

Stop funding AI slop and Made-for-Advertising
farms. DeepSee.io replaces black-box inference with page-
by-page observation, giving you the ground truth data
legacy verification misses.

Trusted by businesses and agencies
“DeepSee plays an essential role in our evaluation and classification of domains, helping us spend budgets in the most brand safe and ad friendly environments possible.”
Robin Strauss
Sr. Director, Ad Operations
“In tackling the challenges of a post-cookie advertising world, our collaboration with DeepSee.io has been instrumental. They equip us with comprehensive site intelligence and actionable data, enabling the curation of premium programmatic inventory strategies.”
David Nyurenberg
Director
“Mediavine's core business strategy has always been to monetize and support human content creators. We've turned to DeepSee to aid us in monitoring quality across our publisher set of over 11,000 sites, giving advertisers the reassurance necessary to successfully capitalize on the open internet.”
Brad Hagmann
Sr. Vice President, Operations
“DeepSee tools enable our teams to get a head start on troubleshooting partner issues. This saves our team valuable time allowing us to scale and spend more time focused on driving revenue with more partners.”
Scott Wolke
Director, Publisher Operations
“Deepsee has been key in identifying MFA websites for our global client [...]As a result, our client has been able to stop media spends on MFA websites and optimise the use of their media budget.”
Louis Herbier
Account Director
How does DeepSee work?

Make discovering and vetting quality publishers with strong brand alignment a breeze.

Tags are passive. We are active.

Legacy verification relies on sampling; we rely on evidence. Our crawlers navigate the open web as a human would, gathering ground-truth data to distinguish premium publishers from the MFA farms that mimic them.

Quantify, Don't Guess

We go beyond pixel counting to model the actual user experience. By measuring "hostility" factors like aggressive refresh rates alongside rich contextual analysis and brand safety signals, we prove where ads are actually seen and respected.

Audit for Policy & Fraud

Ensure every impression meets the standard. We verify inventory against the strict compliance policies of major DSPs and SSPs, flagging policy violations and sophisticated fraud before you bid.

Bad actors rarely work alone

We map the intricate web of relationships between domains, ad managers, and their supply chains. By visualizing these hidden connections, we distinguish legitimate publishers from arbitrage rings and other unwanted sources.

Let the numbers speak for themselves.

Improve outcomes and make informed decisions
49%
Lift in Human Attention
Eyes don't lie. When you strip out MFA clutter and verify the environment, active view rates increase by nearly half.
155%
ROI Uplift
Stop subsidizing arbitrage. By cutting out uninhabited sites, our clients saw their return on prospecting spend more than double.
20%
More Effective Reach
Scale counts for nothing if no one is there. We help you swap empty impressions for real ones, extending your reach without increasing your budget.
Poor quality publisher domains affect every part of the ad-tech ecosystem
15%
of Spend is Subsidizing Slop
Billions flow to Made-for-Advertising sites designed to trick algorithms, not inform people. We cut the cord on AI-generated waste.
45%
of Budgets Vanish
Legacy verification models miss nearly half of ad fraud because they rely on sampling. We inspect the page to stop the bleeding.
95%
of Users Fear Data Tracking
DeepSee.io validates the page context so you can target relevantly without violating user trust.

DeepSee.io makes the entire ecosystem better.

For Advertisers

Make data-driven decisions that protect your reputation and drive results.

  • Know the environments your campaigns run in.
  • Improve the integrity and attention of your supply.

For Agencies

Provide a data-driven experience to clients and ensure compliance with ad-industry standards for MFA and user experience.

  • Bring observed data into planning and recommendations.
  • Challenge assumptions with evidence.

For Adtech

Partner with us to access cutting-edge research and insights. Shape the future of responsible, data-driven advertising alongside industry leaders like The Trade Desk and the 4As.

  • Feed page-level intelligence into your ranking and QA systems.
  • Improve model accuracy with verified context.
Benefits & Features
A full ecosystem of benefits and features
to ensure your team is empowered by our
research and data.
Benefit
Low Fixed
Cost
Feature
Cutting Edge
Fraud Detection
Feature
Powerful
Search Tools
Feature
Self-serve
Platform
Benefit
Zero User
Data Needed
Feature
Ad-Density Reports
And Metrics
Benefit
Seamless
Integration